Start with your market.
Define the companies you can genuinely help: b2b businesses suited to your offer. Keep your offer, geography and exclusions in the brief.
Tandem for Professional services
Find your ideal clients.
Turn a clear offer into a focused prospecting brief. Find businesses where your consultancy, agency or advisory work could make sense, without turning every conversation into a cold pitch.
For: Management consultants, agencies, business advisors and fractional service providers.
Your commercial workflow
A clearer way
into the conversation.
Connect a specific offer with businesses facing a relevant change, from new leadership to expansion or a new service launch.
Find a reason to look.
Research relevant, sourced changes rather than guessing at buying intent. For this example, look for expansion or new commercial leadership.
Agree the next action.
Review the account and the source before accepting it, finding a contact or preparing an approach within your package and controls.
What to look for
Relevant changes.
Not assumed intent.
Expansion or a new market
A sourced change that may make a particular advisory offer relevant.
A new senior leader
A prompt to research the business and its publicly stated priorities.
An offer or positioning change
A new service, product or market focus worth understanding before approaching.
Keep the distinction clear.
A new leader or an expansion does not prove a consultancy brief or available budget. Keep the distinction between an observed change and your interpretation visible.
Examples describe a targeting approach, not guaranteed results or universal source coverage. Confirm available data, signals and enabled workflows in your assessment. No outreach is implied by reviewing a company.
Start with your business
Your market.
Your next move.
Start with the free assessment. Explore where Tandem fits your business, then discuss the right scope, sources and package.