Validate the account first
Check the company’s fit and the reason to act before using contact discovery. A well-researched person at the wrong company does not fix a weak opportunity.
Keep the company recommendation and contact discovery allowances separate when planning your team’s activity.
Look for a role connected to the problem
Hunter’s intended research workflow covers decision-maker discovery, contact ranking and a recommended approach. Compare the suggested role with the problem your offer solves and the likely ownership of that problem.
Check the company association and available supporting information. Do not assume that the most senior person is always the most relevant contact.
Review before a conversation starts
Missing or uncertain contact information should remain a gap, not an invitation to invent an email address or claim that a contact is verified. Research further or choose another appropriate next step.
Finding a contact is distinct from permission to send outreach. Use the approval and suppression controls agreed for your workflow, and retain the account evidence so the conversation stays relevant.
These guides explain Tandem’s product approach and the packages described on this website. Feature access, connections and execution controls depend on your agreed package and workspace configuration.
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